MY NAME IS RYAN LYNCH AND THIS IS ︎
A COLLECTION OF
CREATIVE ENDEAVORS
INVOLVING ART DIRECTION, ILLUSTRATION, & GRAPHIC DESIGN ︎
SELECTED WORK
A CLOSE LOOK AT SOME OF MY FAVORITE PROJECTS
ASSOCIATE CREATIVE DIRECTOR
AGENCY: HANGAR 12 CLIENT: ZEBRA TECHNOLOGIES
Zebra Technologies is known for their B2B tech solutions in hospitals, warehouses, and corporate buildings around the world. But for their stylish cloud-based ZSB Series label printer, they wanted to scale WAY down and focus on the needs of online sellers, crafters, side hustlers and small businesses.
We took the DIY ethos to heart when we adapted Zebra’s visual language for the average instagram and etsy seller. We called upon local makers to let us jump into their workshops and grab snapshots of the ZSB in action to create a whole host of multimedia content. Paired with warm portraits of small business owners and helpful instructions, we brought the versatile printer and it’s range of compostable cartridges to the independent shops who we were looking to reach.
ZSB SERIES
SOCIAL MEDIA CONTENTAGENCY: HANGAR 12 CLIENT: ZEBRA TECHNOLOGIES
Zebra Technologies is known for their B2B tech solutions in hospitals, warehouses, and corporate buildings around the world. But for their stylish cloud-based ZSB Series label printer, they wanted to scale WAY down and focus on the needs of online sellers, crafters, side hustlers and small businesses.
We took the DIY ethos to heart when we adapted Zebra’s visual language for the average instagram and etsy seller. We called upon local makers to let us jump into their workshops and grab snapshots of the ZSB in action to create a whole host of multimedia content. Paired with warm portraits of small business owners and helpful instructions, we brought the versatile printer and it’s range of compostable cartridges to the independent shops who we were looking to reach.
POSTERS
ILLUSTRATIONS AND TEXT. ON LARGE PIECES OF PAPER.
ALBUM ART
MUSIC YOU CAN HOLD. SCRUB FOR MORE︎︎︎
MIDWEST - BASED
CHICAGO, USA
A FEW THINGS
ABOUT ME
FATHER OF TWO • AQUARIUS • ASPIRING WIZARD
Hi, I'm Ryan.
My passion is developing top-rail artwork and design for trail blazers and scoundrels.I get true satisfaction by helping those with a unique vision refine their voice through hand-crafted designs and illustration.
I’ve been utilizing my fine art background and 12 years of marketing agency experience to make lots of cool stuff for adventurous folks. Stuff like beautiful book layouts, key illustrations, expressive brand identity, and eye-catching packaging and merch designs.
I’ve worked with folk musicians, tabletop game designers, chefs, bakers, campers, glampers, nerds, explorers, spicy creators, whisky drinkers, antique dealers and dog walkers. No matter the industry, I love to partner with creative spirits looking for impactful hand-touched elements to breathe life into their project.
I’ve been utilizing my fine art background and 12 years of marketing agency experience to make lots of cool stuff for adventurous folks. Stuff like beautiful book layouts, key illustrations, expressive brand identity, and eye-catching packaging and merch designs.
I’ve worked with folk musicians, tabletop game designers, chefs, bakers, campers, glampers, nerds, explorers, spicy creators, whisky drinkers, antique dealers and dog walkers. No matter the industry, I love to partner with creative spirits looking for impactful hand-touched elements to breathe life into their project.
Let’s work together ︎︎︎ outriderdesign@gmail.com
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Why Outrider?
An outrider is someone who rides ahead to make sure that the rest of the group is ok. They look outward to the horizon and chart new territory. They’re someone who might go alone and take a unique path but always has the safety and wellbeing of the group in mind. Outrider is my ethos for the art I create. To be adventurous and new while holding space for everyone in your heart.
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